In 2018, we set out to double our revenue as part of our Vision 2025. Thanks to the contributions of all our energizers, we not only reached that goal but quadrupled our revenue even before 2025 began.

In 2024, our leadership team, with support from consultants and key leaders across the organization, engaged in a strategic process to define our vision for 2030. Starting January 28, we hosted a series of events across Mexico, the United States, and Brazil to officially launch our new Vision.

During the sessions, our CEO, Ricardo Suárez, along with members of the leadership team, shared the new Vision 2030 with managers and leaders from various sites.

These gatherings were an opportunity to present our 2024 achievements, the strategic projects developed throughout the year, and the process behind crafting the new Vision. We also reinforced the importance of our Prolec Focus methodology, which will be essential in bringing this vision to life.

The event culminated in a symbolic and meaningful moment: the unveiling of the new Vision text, which will guide us and serve as a reminder of our collective commitment to Prolec’s growth.

As part of the ceremony, members of the leadership team signed the Vision 2030 statement and invited all attendees to join by adding their names to this shared purpose.

We know that our energizers are the key to success, and they will be the ones who make Vision 2030 a reality.